I watched a great webinar on this topic from David Green and Alan Walker. It intrigued me, as I wondered if story-telling is a natural style for many HR pros. Storytelling has a strong link to the ability to influence, and that’s part of the elusive “seat at the table”.
But the webinar broke it down really nicely. What I took away was the need to use people data to show effects on business performance and strategy. Simple example: if a volume recruiter gives candidates such a horrendous experience that they leave as customers – there’s a calculable cost of that.
You can set and test hypotheses around these business effects – and almost certainly discover other stuff along the way. You’ll be able to set the scene, frame the problem and describe the solution. A three-act play. That’s all a story really is – and people buy stories. They’re compelling, memorable, they put things in context and get people to buy-in.
But there was also an acknowledgement that using data, or mining/finding data, or developing the findings into a narrative – may not be in everyone’s skill set. That, at times, outside help might be needed.
That’s exactly what Reason Why was created for. If this is where you need a hand, get in touch.
data stories bernardcribbens
I *think* you can watch a recording here: https://www.chattalent.com/strategy/data-analytics/webinar-storytelling-with-data-for-hr-and-ld/
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